Starting A New Chapter In Needlepoint
The House of Color Collective
The HOC Collective is our answer to a problem we saw in the traditional needlepoint industry.
We saw brilliant designers of color whose unique stories weren't being told, and set out to provide them a space for representation with a collective backing.
Our hope is that these designs would resonate with your story and unique interests.
Designs Launching Summer 2026
The House of Color Collective
Starting a new chapter in needlepoint
The HOC Collective is our answer to what was missing. We saw brilliant designers of color whose unique stories weren't being told by the traditional needlepoint industry.
Find the design that speaks to your story.
launching Summer 2026
Our designers:
⊙ Kaurin Telfair’s Designs
⊙ Julia Renee’s Designs
⊙ Shelby Koen’s Designs
⊙ More to come...
The Story Behind the Collective
Shaped by diverse voices and driven by a vision to expand what needlepoint can be.
Our Roots
The House of Color Collective grew from the Stitching in Color community. With the intention of shining a light on designers of color.
What Inspired Us
Arielle and Zahabiyah saw a gap. From heritage inspired to bold pop culture designs, the HOC collective make room for more stories have a canvas.
The Vision
We want to be a place where new and aspiring needlepoint designers can grow their collections without having to take on the heavy load that comes with running a business.
Collective Designers
Meet Kaurin Telfair
All Things Cute & Whimsy
Kaurin Marie of Rin & Co. is a headwear graphic designer who has been stitching and designing needlepoint canvases for two years. Her canvases are inspired by her east coast lifestyle, childhood and love for all things cute and whimsy!
Meet Julia Reneee
Classic Black Pieces & BeyHive Designs
Julia is a self-proclaimed hobby hopper who found herself truly settled by needlepoint. Since picking up stitching in 2024, she’s discovered a love for designing canvases inspired by her personal interests, from the BeyHive to classic Black American television, film, and cultural topics.
Through her designs, Julia hopes others find the same joy and comfort she’s found in stitching.
meet shelby koen
Chinese Cultural Pieces & Medical-Themed Designs
Dose of Ndlpt is designed by Shelby, a clinical pharmacist from Wisconsin currently living in North Carolina.
Shelby is a proud second-generation Chinese American. Dose of Ndlpt is her “dose” of all things she loves, celebrating Chinese heritage, Midwest culture, and more. Dose of Ndlpt is also a reminder that needlepoint is a timeless practice of meditation and self-care.
Bringing you:
- Chinese cultural designs
- Medical-themed designs
- Midwest regional/cultural designs
Shop Kaurin's Collection
For Needlepoint Designers
Join the HOC Collective
If your work reflects creativity, culture, and originality, we invite you to share it with a broader audience and grow with us.
Please fill out our contact us page and we will be in touch!
Exclusive Designers
meet kelly Bui
Vibrant Pieces Inspired by Vietnamese Culture.
Kelly is a corporate tech girly by day and a creative stitcher by night. She first picked up needlepoint as a way to step away from screens, and quickly fell in love with the canvases she discovered at her local needlepoint shop.
As a Vietnamese stitcher, Kelly especially enjoys incorporating pieces of her culture into the designs she stitches.
Outside of needlepoint, you can usually find her baking sourdough, heading to hot pilates, or exploring DC in search of the perfect bagel.
Kathleen Slaughter
All Things Joyful & Silly
Kat is a Filipino-American designer based in Columbia, SC. She started needlepointing in 2024 as a fun new hobby to improve her mental health and has enjoyed every part of the needlepoint process from painting to stitching and self-finishing.
Kat would describe herself as chronically online and loves stitching anything silly and joyful.
meet China Clarrissa
Tejana Culture & Everyday Joy
China Clarrissa is a proud Tejana whose roots trace from Jalisco, Mexico through the Rio Grande Valley. Born and raised in Houston and now based in the DFW Metroplex, her work is deeply inspired by the culture and experiences, that shaped her.
Crafting With Nugget began in 2020 after adopting her orange tabby cat, Nugget, who quickly became her crafting sidekick through crochet, embroidery, paper crafts, and eventually needlepoint.
China joined the needlepoint community in 2025, where she began painting her own canvases and designing charts that reflect her culture, personal interests, and the unique space where all those worlds meet.
